Rosslyn Startup Brings Geo-Targeting, Real-Time Updates to Electronic Taxi Ads (10-16-17)

The roofs of D.C. taxis could be set for electronic advertising that can update in real time or be targeted to specific areas thanks to a new startup based in Rosslyn.

Above and Beyond Media Group launched October 1 after a year of planning and writing its software. It uses double-sided LED screens on taxi roofs to get advertisers’ messages out. And Arlington County residents might be familiar with them already, as ABMG sent prototypes out and about during the spring and summer to test the technology.

Read Full Story Here (via ARLnow)

Could This Study Explain Why Metro Is Losing Riders To Uber And Lyft? (10-11-17)

Metro is the most efficient means of commuting to and from the D.C. suburbs, but when it comes to intra-city travel — trips beginning and ending in the District — Uber is often the faster way around, according to a new analysis from the D.C. Office of the Chief Financial Officer. And though ride-hailing is almost always more expensive than public transit, lower-cost pooling options make it nearly as affordable to hail a car in the District as to take Metro, while adding only marginally to travel times.

Read Full Story Here (via The Washington Post)